Always state-of-the-art; fun fashion 24 hours a day: basic tops, basic shirts, basic pants and bustiers from KAMAH’s basic collection are always a perfect fit and guarantee that you will always feel great, around the clock. Every basic clothing item, whether for women or men, is a gift in itself because the organic raw materials used can always totally adapt and stretch to accommodate all activities and to suit all occasions long-term.
WHY ARE KAMAH’S BASICS SO SPECIAL?
Because KAMAH only uses high quality, hypoallergenic materials made from sustainable plant fibres. AND because it is our wish that our basics are comfortably worn directly next to the skin. This is where our especially soft modal / cotton material can be worn and experienced the best. Ultimately, it is our aim to produce items which can be worn with joy all day. As we regard basic yogic principles as a vital part of a distinctly holistic attitude to life, we have designed our basics so that our customers are happy to wear them everywhere and all the time. And they also give every outfit that certain extra something.
WHAT ARE KAMAH’S BASICS ESPECIALLY GOOD FOR?
Yoga, meditation, qi gong, pilates and also other sporting activities all aim to strengthen inner balance and thus to increase spiritual strength. It is KAMAH’s goal to create beautifully formed clothing which is so minimalistic in design that it feels good but does not distract. And so all KAMAH’s basics – basic pants, basic shirts, basic long-sleeved shirts, basic tops and bustiers – are designed to adapt to all situations and activities: they can be very easily combined with other clothing items, and they look good even when training sessions are over.
BUT BASICS ARE NOT JUST BASIC!
This is an opinion we share, and that is why we have selected softly falling materials, simple but flattering cuts and classic but nevertheless exciting designs for our KAMAH CORE COLLECTION. This is why our pure basic tank top ERIN for women is still one of our most popular classic items, and it looks great if worn as part of a “layered look” in combination with other basic must-haves from KAMAH, or with other trendy everyday wear.
OSCAR, our popular pants for men, are the basic pants which we launched in our very first collection when the KAMAH label was founded in 2008, and since then, nothing has changed; they have proved themselves a high quality classic clothes item and they hang in many a wardrobe. They continue to be one of our bestsellers.
KAMAH’s pure basic tops, basic shirts and basic pants follow clear cuts, but they are always embellished by ingenious details which are sometimes only obvious after a second glance, for example embroidered logos, contrasting coloured seams or delicate prints, and they are always in keeping with KAMAH’s philosophy of “We care - You wear”.
HAPPY GO LUCKY:
2017 saw the birth of the brand new trendy KAMAH COOL CAZZZ line with its amusing cat logo. This also includes stylish basic leggings and basic tops which you can wear with favourite everyday items to achieve the perfect athleisure look. These one-colour basics are also excellent travelling companions because they combine well in many different ways; in addition, the materials used are breathable and easy to clean.